Archive for February, 2012

My WSO Is Now Live….Finally!

Hi All

Hope this post finds you all well and taking action to a better lifestyle.

Well, what a last few weeks it’s been, it feels like life outside my office has gone on bye without me.lol.

I’m really pleased to announce that over the last few weeks, I have completed my eBook, created and done an audio book, for people who want to learn on the run, so to speak, and completed a 21 DVD set for people who would rather watch me create a business from scratch, so I believe i’ve covered all the basis there :-).

There have been many long days and nights, my friend Dan Sumner mentioned in his recent post of getting the balance right between writing your blog posts and carrying on building your business, I now understand what he means.lol

You know I like to get at least two posts a week minimum, but since starting my product creation, i’ve only managed one a week, something I will be addressing from now on.

I  got some great comments on my last post for Affiliate Marketing, and it was good to see that some of you advocate using the products first, before you promote them, that’s what I do, and is also very ethical too.

Now then, onto the build up of my first Warrior Special Offer. As most of you know, my mentor John Thornhill has created some amazing products which has helped me in building my business, the main one that helped me with this project was WSO Domination, it’s a great program that takes you by the hand and walks you through the whole process of creating and submitting your very own WSO, from start to finish.

It took me close to a month to create all the products and launch the WSO yesterday, but here’s the twist in the story.lol

Just to make sure all the links and everything worked with all the pages and that, I decided to just check one more time, I know perfection does’nt really exist, but I keep trying anyway. I was going to launch my WSO at Noon GMT yesterday, so at 11.30 I checked everything again, and decided in my infinite wisdom to make a little tweak to one of my settings, saved the settings and tried it all again….HORROR!!!

None of my web pages were working, and to add to that, I could’nt enter my WordPress log-in either, there was a message saying, Internal Server Error.

Now imagine this if you can, it’s now 15 minutes before my first ever WSO launch, and i’ve got no web pages working at all, not just my WSO page but all the other pages as well.

I felt physically sick, once I calmed down I decided to contact Hostgator, my hosting company, now in the past I’ve made some real c**k ups  and they helped me,  and put it right.

I had to wait 10 minutes in the queue, but got through to a live operator, told him what I had done and said he would have a look at it for me, It took them over an hour to sort out the mess that I had got myself into, but they put everything back together again.

So the moral of that story is, if things ain’t broke, don’t try and fix them, it doe’nt have to be perfect, just make it as good as you can, then get it out to the public, they will tell you were you have gone wrong, but usually it’s good enough for what people want, so please learn from this lesson.lol

Anyway, I launched my WSO at 3pm GMT yesterday, and it’s going great, if you wanna check it out yourself please go see it here.

As usual, keep your comments coming, and if you’re stuck on anything and you think I can help, drop me a line.

 

Until next time

 

 

Kevin

Hi All

 

Sorry it’s been nearly a week since iv’e posted, but ive been producing more products, it’s a great time at the minute, so watch this space.

This post is all about Search Engine Optimisation, hope you enjoy and learn from it.

Hearing the acronym SEO is not new for most Internet marketers. In fact, it is one of the unwritten protocols that must be learned and kept in mind by every aspiring Internet marketer. Therefore, if you are unfamiliar with SEO, you will experience difficulty in terms of achieving your Internet marketing business objectives.

 

Before discussing SEO to Internet marketing beginners, I would first like to discuss search engines. If you are familiar with Yahoo, Google, or MSN, these are some of the widely used search engines on the Internet. If you are looking for any information on the Internet, search engines will always be your first and probably your sole option. You will just type several words that are related to the information, called the ‘keyword’, you are looking for in the search box, and when you click the “search button”, you will be redirected to a page that contains listings of websites containing the words that you typed in the search box.

 

Because of the popularity of search engines to Internet users, Internet marketers consider it as one of the main tools in getting online buyers. So, it has paved the way to the birth of SEO as an essential attribute on Internet marketing. The acronym stands for Search Engine Optimisation, which in layman’s terms, is the art of producing web pages that will have high rankings on related search engine results. It is accomplished through optimisation of several sections or elements in the HTML coding of every web page. Search engines specifically interpret such sections, and the latter will rank the former according to its level of optimisation.

 

There are various methods and opinions on how a certain webpage should be optimised. Such methods and opinions will be heavily dependent on the type of website you have, its contents, the purpose of its existence, and the existing competition. However, when speaking about general SEO, it heavily depends on the proper use of certain keywords and/or key phrases that are used to describe your website’s content.

 

You are probably wondering how these keywords affect the SEO performance of your Internet marketing website. Well, here goes!

When you search for needed information using several words, you will notice that such words are “highlighted” when search results are displayed. The words that you type in the search box serves as the “keywords” that is utilised by webmasters in optimising their websites. Although it may not be of importance to an Internet user, it’s as good as “gold” for Internet marketers who want their site to be shown on the top pages of every related search engine result.

 

Keywords that are used in SEO have standard placements on a website. For instance, such keywords must appear on the title section of your webpage’s source code. Also, it must appear on the META description section wherein the page is described in an accurate manner by repeating the selected keywords. The META section often contains the keywords that are used to describe your site’s content and its product or service.

You need your ‘keyword’ in the header, sub-header if you have one, the title and finally the content of your page.

If you will carefully analyse the previous discussion, you will notice that the performance of the site’s SEO heavily depends on the keywords that you are using. In other words, the main keywords or key phrases must appear on the first 2 paragraphs of the content of every page, and then scatter it throughout the rest of the page. In scattering your main keywords, make sure that it will be an integral part of the content itself. It must appear as if it is among the original content of the page. Otherwise the content will look ‘spammy’, and search engine spiders do not like this.

 

In addition, the last paragraph of each page must be keyword-rich. One of the unwritten rules involving keyword placement is that the keywords density of your page must be between 5 to 15 per cent. Although it is advised that you maximize the use of your keywords, avoid using it excessively. Content with keyword density above the standard will not help on the optimization of your website.

 

Another consideration in SEO performance of your site is the placement of relative back links, or hyperlinks directing to external sites. It is relatively important since search engine spiders navigate through links. In addition, the text of your page relating to external links may also contain keywords.

 

If you are one of the aspiring Internet marketers who want to take the challenge of earning on the Internet, do not ever forget the acronym that will lead you to the success of your Internet marketing career-SEO.

 

As usual keep your comments coming, i will do my best to  respond quickly.

 

Until next time.

 

Kevin

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